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DULUX

HELLMANN'S

EARND

Press, Outdoor

Helping to grow the water-based interior trim market share for Dulux Trade by switching decorators/consumers from using solvent-based to water-based products. The product gives decorators a longer lasting professional finish. Agency: BBH

Press, Outdoor

Rebrand, Digital, Film, Instore

We rebranded Next’s denim offering to create ‘My Denim’ brand. Working with a UX designer, we streamlined the jeans into 7 overarching categories for next.co.uk and in store, to help customers know which fit and style is right for them. We showcased them in a film featuring 7 girls, which showed a day in ‘My Denim.’ It achieved a 27.5% growth for the denim category and moved Next to the number 1 slot for denim (overtaking New Look & Topshop). It increased sales by 1/3. Agency: BBH

OOH, Press, Content, Digital, App

A deliciously simple digital and press campaign to inspire people to use Hellmann's Mayonnaise as an ingredient - not just a dollop on the side of the plate. Agency: FCB Inferno

OOH, Press, Content, Digital, App

A deliciously simple digital and press campaign to inspire people to use Hellmann's Mayonnaise as an ingredient - not just a dollop on the side of the plate. Agency: FCB Inferno

THE ECONOMIST

Print, OOH, Ambient

Poster created for the final series in the famous 'white on red' campaign. It won silver for 'Best Outdoor Poster' at the LIA awards, 2007. Agency: AMV

Ambient

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